Education

Central Michigan University (CMU)
Bachelor of Fine Arts, Graphic Design Concentration
Fall 2014 - Spring 2018

Saginaw Career Complex
Graphic Arts
Fall 2012 - Spring 2014

Experience

Genuine Parts Company

Senior User Interface Designer - Feb 2021 to Present
User Interface Designer - Aug 2019 to Feb 2021
Digital Designer - Oct 2018 to Aug 2019

GPC is a fortune 200 service organization most recognized for their NAPA Know How brand. As a UI/UX Designer, I’ve worked across multiple digital channels, ecommerce websites, design systems, web marketing, and more.
• Design lead for multiple UI/UX features on napaonline.com.
• Managed contract designers to ensure consistent brand identity.
• Implemented and managed the GPC Enterprise Design System in order work more efficiently and cohesive across the business.
• Developed an internal mobile app on iOS & Android as well as an online Web Portal to compare price among competitors.
• Conduct stakeholder reviews of UI/UX design solutions.
• Manage digital products from conception to completion.
• Responsive web design & mobile application of UI best practices.

Motivated Gamers

Lead Visual Designer - Oct 2017 - Aug 2019

Head of all videography, marketing, advertising, and design functions of the brand. Social media coordinator for all platforms which include Facebook, Twitter, Instagram, YouTube, Twitch, Reddit, and Discord
• Was able to generate 8 million video views across all platforms in 6 months
• Have the final say on any promotional material and further reinforce the brand identity
• Increase the online presence of the brand which includes building the Facebook page from 0 to 3,073 likes

Creative Approach

Graphic Design Intern - Summer 2017

Worked with the Art Director and completed print ready projects for clients that came to Creative Approach. Was able to learn about being in a creative environment, dealing with clients, and more.
• Sent proofs of the artwork to the clients and prepare the job to be distributed online or printed.
• Designed logos, invitations, banners, menus, calendars, flyers, and other tasks that catered to the customers needs.

Accolades

“Build. Believe. Achieve.” Logo Contest Winner

The Build, Believe, Achieve logo contest presented by GPC Leadership where stakeholders and digital leaders attended an all day on campus event. I had the chance to design a commemorative logo for the event displayed at the Truist Park Stadium where the Atlanta Braves played in 2019 regular season.

Skill Summary

• User Research

• Rebranding

• Corporate Identity

• Advertising

• Package Design

• Mobile App Design

• Video & Photography